What works for health, fitness & nutrition podcasts
Clip the claims people argue about
Myth-busting statements and clear, specific answers (“Stop doing X until you hear this”) drive comments and shares.
Keep packaging honest
Health audiences punish clickbait. Every title and thumbnail has to deliver on its promise within the first minutes — it’s part of our 3-Second Packaging Test.
Mine the archive
Big back catalogues are a goldmine: Mark Bell’s Power Project’s results came from repurposing existing episodes.
Post consistently
At least 4 short clips a week on 2–3 platforms, scheduled in weekly batches and reviewed against the numbers.
What you get from every episode
You record once a week (about 2 hours). A dedicated strategist, editor and publisher turn each episode into about 15 assets:
- The full episode on YouTube, Spotify and Apple, with a 60-second trailer, chapters and a custom thumbnail
- 2 deep-dive clips (8–15 minutes) with their own titles and thumbnails
- 6 short clips (30–60 seconds) for YouTube Shorts, Instagram Reels and TikTok, with captions and a hook in the first 2 seconds
- 2 LinkedIn/X posts and a quote carousel
- An email to your list, a guest share kit, and a blog/newsletter summary
- Scheduling, publishing and comment replies, with buying questions flagged to you
Title formulas that work in this niche
- Stop [Common Training Habit] Until You Hear This
- Is [Popular Belief] a Lie? [Expert] Weighs In
- [Number] Mistakes Quietly Costing You [Result]
- I Asked [Credible Expert] How to [Dream Outcome]
More formulas and the full packaging checklist are in the free Film-and-Forget Podcast Playbook.
Client results
- Mark Bell’s Power Project: 7.2M+ views by repurposing existing podcast episodes.
- Thomas DeLauer (Metabolic Optimization Podcast): Instagram-ready clips repurposed from his YouTube videos.
“Wisee Media has made it easy to create Instagram-worthy content out of many of my YouTube videos. They understand what is captivating about a video and they make eye-catching, fun clips that work!”
Frequently asked questions
With episode-specific packaging around a clear claim or outcome, an opening that gets to the first real insight within 60 seconds, and a steady stream of Shorts and Reels pulled from each episode that point back to the full conversation.
Want us to run this for your show?
We Guarantee 1 Million Views for your Podcast in a Year… or we work the next 6 Months for free.
Start with a free 45-minute Podcast Growth Audit: your biggest retention leaks, 10 episodes worth repackaging, and a 90-day plan you keep either way.